5674 (![[info]](http://l-stat.livejournal.com/img/userinfo.gif){kind=small} fura_tre) wrote,@ 2009-07-08 22:27:00 |
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New Scientology Commercial: "Life"
I was just watching Law and Order and this commercial appeared. I am wondering if i should take this seriously or not. I can't think of other religions that advertise, but I guess if you want to spread the word television is the best way to do it. "According to the A.C. Nielsen Co., the average American watches more than 4 hours of TV each day (or 28 hours/week, or 2 months of nonstop TV-watching per year). " this is from http://www.csun.edu/science/health/d
I am also wondering who the target audience is. Is is older adults, who usually watch Law and Order? Or is it young adults, who are trying to find out who they are and enjoy the flavors of chocolate and the looks of a shiny car? Or is it just for the idealist, who is waiting for the next revolution (hence pictures of previous revolutions and protests). Maybe it's for all of them.
Does this commercial even solicit Scientology correctly? Are their ideals chocolate, emotions, and shiny cars? Or are those just things that the majority of people like? I looked up what Scientologists say that Scientology is about, "The word Scientology literally means "the study of truth." It comes from the Latin word "scio" meaning "knowing in the fullest sense of the word" and the Greek word "logos" meaning 'study of'". Of course they wouldn't directly reveal their more obscure interests, such as aliens, directly from the site. I only know of Scientology from the stand point of the sassy creators of South Park and the antics of Tom Cruise. I am sure there is truth in both sources, the crazy and the appealing. The only way I can truly find out is by reading the writings of the founder of Scientology, L. Ron Hubbard. Lucky for me there is a copy of his book in the Pleasanton public library.
Overall I think this was a successful commercial, because in my analysis it forced me to think objectively and now I am most likely going to read Dianetics : the modern science of mental health, a handbook of dianetic procedure .
Kudos to you Scientology, the advertisers you hired did a crackerjack job.
I was just watching Law and Order and this commercial appeared. I am wondering if i should take this seriously or not. I can't think of other religions that advertise, but I guess if you want to spread the word television is the best way to do it. "According to the A.C. Nielsen Co., the average American watches more than 4 hours of TV each day (or 28 hours/week, or 2 months of nonstop TV-watching per year). " this is from http://www.csun.edu/science/health/d
I am also wondering who the target audience is. Is is older adults, who usually watch Law and Order? Or is it young adults, who are trying to find out who they are and enjoy the flavors of chocolate and the looks of a shiny car? Or is it just for the idealist, who is waiting for the next revolution (hence pictures of previous revolutions and protests). Maybe it's for all of them.
Does this commercial even solicit Scientology correctly? Are their ideals chocolate, emotions, and shiny cars? Or are those just things that the majority of people like? I looked up what Scientologists say that Scientology is about, "The word Scientology literally means "the study of truth." It comes from the Latin word "scio" meaning "knowing in the fullest sense of the word" and the Greek word "logos" meaning 'study of'". Of course they wouldn't directly reveal their more obscure interests, such as aliens, directly from the site. I only know of Scientology from the stand point of the sassy creators of South Park and the antics of Tom Cruise. I am sure there is truth in both sources, the crazy and the appealing. The only way I can truly find out is by reading the writings of the founder of Scientology, L. Ron Hubbard. Lucky for me there is a copy of his book in the Pleasanton public library.
Overall I think this was a successful commercial, because in my analysis it forced me to think objectively and now I am most likely going to read Dianetics : the modern science of mental health, a handbook of dianetic procedure .
Kudos to you Scientology, the advertisers you hired did a crackerjack job.
